Atlanta Fashion Week Finds a Bold New Home at Atlantic Station

By Staff
Atlanta, GA – Atlanta Fashion Week (ATLFW), the city’s premier Black-led fashion event, has announced its move to a new home: Atlantic Station. The shift marks a significant milestone in the evolution of the event, which has been a growing force in highlighting Black creatives and emerging designers since its inception.
Founded by Angela Watts and produced by Ragtrade Atlanta, ATLFW will take place October 2–5, 2025, and feature an expanded format that includes runway shows, retail activations, and industry conversations. The new venue an open-air, mixed-use development in Midtown allows the event to transform into a walkable “fashion campus,” making the experience more immersive and accessible than ever before.
“This move is about creating space both literally and symbolically,” said Watts. “We wanted to bring everything into one centralized location where people can shop, learn, experience, and connect. Atlantic Station allows us to do that in a way that reflects the energy and innovation of Atlanta’s fashion scene.”
This year’s theme, “Creating Space,” underscores the event’s broader mission: to amplify underrepresented voices, foster community, and turn Atlanta into a national hub for fashion, culture, and commerce.
The 2025 edition will be anchored by three key pillars:
- ATLFW: The Shows – A two-day slate of curated runway presentations, featuring women’s fashion on Friday and menswear on Saturday.
- ATLFW: The Shops – A collection of pop-up storefronts and product drops from independent designers, offering direct-to-consumer access.
- ATLFW: The Talks – A series of panels and workshops on the intersections of fashion, identity, entrepreneurship, and creative culture.
The week will kick off Thursday evening with an invite-only shopping and media preview, and close on Sunday with a public retail experience hosted by Bloomingdale’s at Lenox Square Mall.
In addition to venue changes, ATLFW is continuing major brand partnerships. BMW returns as an artistic sponsor, and Bloomingdale’s is expanding its support of the ATLFW Designer Incubator a program that elevates emerging Black designers through mentorship, retail exposure, and showroom placement.
Angela Watts sees the shift in both location and tone as a sign of the times. “Atlanta is on the cusp of becoming the next great fashion city,” she said. “We have the talent, the culture, and the vision. What we’re doing with ATLFW is helping that vision come to life.”
Now housed in one of Atlanta’s most dynamic districts, Atlanta Fashion Week is no longer just a series of fashion shows it’s a multi-day cultural experience. And with its eyes on growth and innovation, ATLFW is setting the stage for the future of fashion in the South one that’s unapologetically creative, community-driven, and Black-led.

